Board Thread:Questions and Answers/@comment-4440927-20141202201501/@comment-3974711-20141211192138

Well I regularly visit TV Tropes, where there's a Ben 10 forum. I share the same opinion with many of the users there, and general consensus is that many in the fandom did like the idea of Ultimate forms. Personally I liked them because fo their similarity to my favorite anime, Digimon.

What many did not like was that from what UA showed us, the name "Ultimate" was just that. A name. As several of the Ultimate forms shown were barely worthy of being called an ultimate version.

And they were used so sparingly in a show named after them. THis led many on the fandom to criticize the writers to just leave the Ultimates alone if they were not going to be used to their potential.